Industry Articles

There is a reason why people want to rank top of Google’s search rankings, it is because the top ranking site receives 33% of all traffic – in fact 92% of all browser don’t search beyond the first page. To

Blogging can be time-consuming and on other occasions it can be a significant financial investment but the rewards mean that it is certainly worthwhile as it will improve your search visibility. Often, it is the case that a client wishes

We should all know the differences by now of what appears naturally in our searches as opposed to the paid for ads (AdWords). The question often asked is which is best? The short answer is neither. It completely depends on

We all know that Googles algorithm (the code that dictates the way it works) is a closely guarded and complicated secret. Recently we also discovered that there were over 200 ranking factors contained within it and that some of these

Google is perhaps rolling out the most important update for years with its very recently announced “Mobile First Index”. For a long time now Google has been encouraging web masters and site owners to make their sites responsive and mobile

Some businesses still aren’t set up on Google Plus (also known as Maps, Places and Google My Business) which is pretty much crazy. Often, even if they are set up, its not properly optimised, claimed or even accurate etc. Whilst

This is probably the single biggest statistic for any website that is for a business. It is the final measurable metric that shows how much of your traffic turned into purchases, sign ups, bookings and orders etc. It’s important not

This is the most important question when it comes to being an online business. Many SMB’s unfortunately ask this question when in reality it should be known and constantly monitored. It’s also easy to find out and you can measure